Weekend Round-up: Adidas collaborates with a celebrity, Bed Bath and Beyond slammed by activists, Honestbee is trying to sell, and more…

‍ 1. Adidas collaborates with BeyonceBeyonce posted a series of photos on Friday hyping her partnership with Adidas. The photos went viral in seconds, gaining over 2.5 million likes in an hour. Beyoncé and Adidas announced earlier this month that the singer and the brand planned to co-create new footwear and apparel that will run the gamut from performance to lifestyle-focused items. Beyoncé is additionally planning to work with Adidas to relaunch her athleisure brand, Ivy Park.

2. Bed Bath and Beyond slammed by activistsA group of activist investors has slammed the retailer, calling out certain problem areas including inefficient store layouts, selling too many different kinds of products especially garbage cans - a problem the group called “garbage cans galore”, having cluttered aisles and being slow to implement omnichannel commerce initiatives like BOPUS. The remarks come just a few days after the board underwent a shuffle with five directors stepping down last week.

3. Honestbee is trying to sellHonestbee, the online grocery delivery service in Asia, is nearly out of money and trying to offload its business reports Techcrunch. The company has reportedly held early-stage talks with a number of suitors in Asia, including ride-hailing giants Grab and Go-Jek, over the potential acquisition of part, or all, of its business, according to two industry sources with knowledge of the talks.

4. Shopify unveils new hardware lineShopify is expanding its efforts in offline retail with the launch of its new retail hardware collection. With its new collection which includes a redesigned Tap & Chip Reader, as well as the Dock and Retail Stand, Shopify says it has created a more comprehensive solution for offline retail. CPO Craig Miller told Techcrunch that Shopify’s biggest advantage is the ability to bridge a retailer’s online and offline businesses — among other things, allowing them to track all their inventory in one place, or to offer customers the ability to order a product online and pick it up in-store.

5. Forever 21 shuts down Chinese siteAccording to various news reports, Forever 21 is sunsetting its Chinese eCommerce website. There are also local news reports of at least one store closing and massive discount sales that could indicate additional store closures, according to a WWD report. The news comes just days after global behemoth Amazon called it quits in China after 15 years. While the exact reasons for this move are unclear, it is suspected that in a market that is fiercely fought for by local players, Forever 21, a western brand has always been fairly half-hearted about staying relevant to the local market.