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DTC activewear brand Fabletics on Saturday opened its first New York store, in the city's SoHo neighborhood, according to the brand's blog. It is the only company under parent Techstyle's portfolio to have successfully bridged its online subscription business with growth into brick and mortar. Last summer, Fabletics announced plans to open 75 brick and mortar locations as part of its expansion plans.
Sephora HK has announced that it plans to open 8 stores over a three-year timeframe in the territory. The first outlet will open in August and the second one during Q4. In a statement, Benjamin Vuchot, president of Sephora Asia, said the company currently operates in 12 countries and during the next three years sees its retail presence expanding by almost 50% across Asia.
According to a new report from Bloomberg, Walmart is placing its own bet on interactive media with an advertising-focused twist. Through its investment in interactive media company Eko, Walmart will reportedly debut several new shows for its streaming service Vudu that feature “shoppable” advertisements. That is, instead of just seeing an ad for a product that Walmart carries, customers will be able to buy the products seen in the shows, too.
Zozo, the company behind Japan’s largest fashion e-commerce site, which aimed to eliminate standard sizing and offer every customer a near-custom level of fit is now closing international operations. CEO Yusaku Maezawa blamed Zozo’s shortcomings in its attempt to reinvent sizing on introducing too many new things to customers at once.
It is reportedly the second e-commerce site for Swatch Group’s flagship brand, following two years after the introduction of a transactional site in the United States in 2017. “In addition to its expansion of e-commerce, Omega will continue to develop its global network of boutiques, which are still an important part of the luxury shopping experience, especially in the world’s major cities,” the company said.
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RT @RangaEunny: Until recently the Amazon and Shopify systems were separate and distinct groups of entrepreneurs. But they have started to…
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